Saturday, September 22, 2012

Custom Stationery Pricing


The very first question I'm ever asked by a bride is "how much do you charge?".  Given the nature of my business - everything being custom designed for each individual client - there are never set prices for any of the work I do.  The reason being that some projects require more time than others to design, and ultimately, design time is incorporated into the cost of each item.  Simply put, the more complex the design, the more it's going to cost.
As a designer, I may not always realize how much time and work will go into a project -- sometimes clients unexpectedly request edit upon edit (upon edit) - every minute spent editing must be logged as 'design time', no matter how small the edit may seem.  This is why I always encourage clients to finalize text and formatting as best they can before they send it to me.


It's never an easy task drawing up quotes for clients.  I know from personal experience that once you've been given a price, your mind is set on it.  But I also know from personal experience, that it's a complete turn-off if a vendor doesn't have a price list readily available, and as a client, you're willing to skip on to the next vendor that does.
So being the smart cookie that I am, I created a price list that clients can use as a general guideline

I will re-iterate that none of the prices are set prices, and that each project will vary depending on the complexity of the design. 

Also, the products that are listed are the most common sizes and folds, but I am always open to customizing sizes as well.